{"id":104,"date":"2011-06-12T15:38:07","date_gmt":"2011-06-12T15:38:07","guid":{"rendered":"http:\/\/www.wensmedia.com\/\/salesarchive\/permalink\/2011\/6\/12\/113807.html"},"modified":"2011-06-12T15:38:07","modified_gmt":"2011-06-12T15:38:07","slug":"too-many-directions","status":"publish","type":"post","link":"https:\/\/www.ensmediausa.com\/ens-on-sales\/uncategorized\/too-many-directions\/","title":{"rendered":"Too Many Directions"},"content":{"rendered":"

Are You Pulled In Too Many Directions? <\/span><\/b><\/p>\n

            <\/span><\/b>A January 2011 study by Booz & Company reveals many executives feel pulled in too many directions and their company’s capabilities don’t support their strategies or initiatives.<\/span><\/div>\n
    \n
  • 64% of executives say that their biggest frustration factor is “having too many conflicting priorities”.<\/span><\/li>\n
  • 56% of executives report that their biggest challenge is allocating resources in a way that really supports strategy. <\/span><\/li>\n
  • Half of the executives (50%) consider setting a clear and differentiating strategy a significant challenge. <\/span><\/li>\n
  • Most executives (81%) say growth initiatives lead to waste, at least some of the time. <\/span><\/li>\n<\/ul>\n
               Does this sound familiar? Are you trying to launch new revenue initiatives while making this month’s budget? Or trying to grasp a long-term web strategy while recruiting and training new sales people to sell your core product?<\/span><\/div>\n
               Is your copy writer expected to pump out 40 spots a day, but one of them has to be an award winner to attract a new account? <\/span><\/div>\n
              Does your selling system clearly differentiate you from the competition, or are you using the same basic Customer Needs Analysis and media kits as every other media in town? <\/span><\/div>\n
              Maybe it’s time to outsource some of your initiatives. <\/span><\/div>\n
              Outsourcing your training, new product launches or new revenue initiatives has a number of advantages;<\/span><\/div>\n
    1.      <\/span><\/span>Consultants do not add fixed costs to your balance sheet. When the project is completed, they’re gone. <\/span><\/div>\n
    2.      <\/span><\/span>Consultants bring more objective insight to all of your projects.<\/span><\/div>\n
    3.      <\/span><\/span>Consultants can free your time to do what you do best.<\/span><\/div>\n
    4.      <\/span><\/span>Recognizing the need for outsourcing is a sign of strength. All top performers from Wayne Gretsky to Magic Johnson have benefited from professional coaching.<\/span><\/div>\n
     <\/div>\n
    Randy’s What If<\/span><\/u>: What if you were able to engage ENS Media Inc. to ensure the successful introduction, implementation and completion of just one o<\/span>f the projects on your plate?<\/span><\/div>\n
     <\/div>\n","protected":false},"excerpt":{"rendered":"

    Are You Pulled In Too Many Directions?             A January 2011 study by Booz & Company reveals many executives feel pulled in too many directions and their company’s capabilities don’t support their strategies or initiatives. 64% of executives say that their biggest frustration factor is “having too many conflicting priorities”. 56% of executives report that […]<\/p>\n","protected":false},"author":35,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-104","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"\nToo Many Directions - ENS on Sales<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ensmediausa.com\/ens-on-sales\/uncategorized\/too-many-directions\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Too Many Directions - 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