{"id":1062,"date":"2016-03-30T13:19:03","date_gmt":"2016-03-30T13:19:03","guid":{"rendered":"http:\/\/www.wensmedia.com\/ens-on-sales\/?p=1062"},"modified":"2016-03-30T13:19:03","modified_gmt":"2016-03-30T13:19:03","slug":"what-do-you-compete-on","status":"publish","type":"post","link":"https:\/\/www.ensmediausa.com\/ens-on-sales\/uncategorized\/what-do-you-compete-on\/","title":{"rendered":"What Do You Compete On?"},"content":{"rendered":"<p>Rate? \u00a0Reach? Frequency? \u00a0Creative? \u00a0Format? \u00a0Personality? \u00a0Demographics?<\/p>\n<p>The most profitable, sustainable, and fun area to compete in is to compete on trust.<\/p>\n<p>The three most critical strategies to creating trust are;<\/p>\n<p>1.)\u00a0\u00a0\u00a0 Become known for what you know. Your local prospects and clients today are looking for someone who has the knowledge to help them sort through the various competing media claims, new and traditional.<\/p>\n<p>2.)\u00a0\u00a0\u00a0 Always under promise and over deliver. Just doing what you say you&#8217;re going to do, is taken for granted. The winners over-perform on their promises.<\/p>\n<p>3.)\u00a0\u00a0\u00a0 Care about your advertiser&#8217;s success. Your prospects know whether you&#8217;re calling on them to make your budget, or to help them make their budget.<\/p>\n<h4>Our SoundADvice radio e-marketing system brands you as a marketing expert and helps your clients grow their sales. <a href=\"mailto:wayne@wensmedia.com;angela@wensmedia.com?subject=Please%20contact%20me%20about%20SoundADvice\">Click here<\/a> to arrange an online demo.<\/h4>\n","protected":false},"excerpt":{"rendered":"<p>Rate? \u00a0Reach? Frequency? \u00a0Creative? \u00a0Format? \u00a0Personality? \u00a0Demographics? The most profitable, sustainable, and fun area to compete in is to compete on trust. The three most critical strategies to creating trust are; 1.)\u00a0\u00a0\u00a0 Become known for what you know. Your local prospects and clients today are looking for someone who has the knowledge to help them [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[136,134,135,132,133],"class_list":["post-1062","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-e-marketing","tag-over-deliver","tag-profitable","tag-strategy","tag-trust"],"_links":{"self":[{"href":"https:\/\/www.ensmediausa.com\/ens-on-sales\/wp-json\/wp\/v2\/posts\/1062","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ensmediausa.com\/ens-on-sales\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ensmediausa.com\/ens-on-sales\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ensmediausa.com\/ens-on-sales\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ensmediausa.com\/ens-on-sales\/wp-json\/wp\/v2\/comments?post=1062"}],"version-history":[{"count":1,"href":"https:\/\/www.ensmediausa.com\/ens-on-sales\/wp-json\/wp\/v2\/posts\/1062\/revisions"}],"predecessor-version":[{"id":1063,"href":"https:\/\/www.ensmediausa.com\/ens-on-sales\/wp-json\/wp\/v2\/posts\/1062\/revisions\/1063"}],"wp:attachment":[{"href":"https:\/\/www.ensmediausa.com\/ens-on-sales\/wp-json\/wp\/v2\/media?parent=1062"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ensmediausa.com\/ens-on-sales\/wp-json\/wp\/v2\/categories?post=1062"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ensmediausa.com\/ens-on-sales\/wp-json\/wp\/v2\/tags?post=1062"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}