There will always be some markets that don’t follow the trends of the national economy. They may be hit by a large factory closure, their economy might be affected negatively by low oil prices and some might be delivered a blow by Mother Nature.<\/p>\n
But there is one thing that is for certain.\u00a0 There is always opportunity for those who quit wishing for ‘the good old days’ and those who understand where the ‘new’ money lies.<\/p>\n
For example, do you know that no matter what happens to your local economy next year, 60% of the jobs and paychecks in your market are totally bulletproof?<\/p>\n
Everyone from police officers to pensioners, and from teachers to neurosurgeons are totally immune to cyclical economies and will receive their paychecks every month.<\/p>\n
Do your salespeople know how to help their advertisers capture their unfair share of those paychecks?<\/p>\n
And more than 80% of the businesses and institutions in your market have never seen a radio presentation, in part, because we keep trying to draw from the same old wells.<\/p>\n
Our Winning In Tough Economies advertising sales workshops can help your sales team capture the new or uncultivated opportunities that exist in your market in 2017 and beyond.<\/p>\n