{"id":1321,"date":"2018-01-03T14:42:38","date_gmt":"2018-01-03T14:42:38","guid":{"rendered":"http:\/\/www.wensmedia.com\/ens-on-sales\/?p=1321"},"modified":"2018-01-03T14:42:38","modified_gmt":"2018-01-03T14:42:38","slug":"wow-a-must-read-for-2018","status":"publish","type":"post","link":"https:\/\/www.ensmediausa.com\/ens-on-sales\/uncategorized\/wow-a-must-read-for-2018\/","title":{"rendered":"WOW! A Must-Read for 2018!"},"content":{"rendered":"<div><strong>We have all seen the data from radio vested-interest groups like Nielsen or RAB about radio&#8217;s continued importance in the new media landscape and that&#8217;s great stuff.<\/strong><\/div>\n<h4><\/h4>\n<div><strong>That story is even more powerful when it comes from our competitors.<\/strong><\/div>\n<h4><\/h4>\n<div><strong>Yesterday&#8217;s &#8216;eMarketer Daily&#8217; newsletter, described as &#8220;a daily briefing on digital marketing and media trends,&#8221; told two powerful stories for radio;<\/strong><\/div>\n<h4><\/h4>\n<h4>1.Consumers spend more time with non-digital radio than they do with social networks<\/h4>\n<h4>2.They suggest that ad budgets should be allocated proportionate to time spent with media.<\/h4>\n<h4><\/h4>\n<h4>You have to <strong>copy,<\/strong> read and present their pro-radio stance from this link;<\/h4>\n<h4><\/h4>\n<h4><a href=\"https:\/\/www.emarketer.com\/content\/six-surprising-facts-about-the-way-we-spend-our-time-with-media?ecid=NL1001\" target=\"_blank\" shape=\"rect\">https:\/\/www.emarketer.com\/content\/six-surprising-facts-about-the-way-we-spend-our-time-with-media?ecid=NL1001<\/a><\/h4>\n","protected":false},"excerpt":{"rendered":"<p>We have all seen the data from radio vested-interest groups like Nielsen or RAB about radio&#8217;s continued importance in the new media landscape and that&#8217;s great stuff. That story is even more powerful when it comes from our competitors. Yesterday&#8217;s &#8216;eMarketer Daily&#8217; newsletter, described as &#8220;a daily briefing on digital marketing and media trends,&#8221; told [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[38,28,9,390],"class_list":["post-1321","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-competitors","tag-digital-marketing","tag-radio","tag-social-networks"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>WOW! 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