{"id":1476,"date":"2018-09-05T17:06:05","date_gmt":"2018-09-05T17:06:05","guid":{"rendered":"http:\/\/www.wensmedia.com\/ens-on-sales\/?p=1476"},"modified":"2018-09-05T17:06:05","modified_gmt":"2018-09-05T17:06:05","slug":"only-3-ways-to-grow-a-business","status":"publish","type":"post","link":"https:\/\/www.ensmediausa.com\/ens-on-sales\/uncategorized\/only-3-ways-to-grow-a-business\/","title":{"rendered":"Only 3 Ways to GROW a Business"},"content":{"rendered":"<h4>Everyone is trying to grow their business. Well, almost everyone. Occasionally, we run into that business owner that says, &#8220;I don\u2019t want to get any bigger&#8221;. While they may have legitimate reasons, the old saying still holds true, \u201cIf you aren\u2019t growing, you\u2019re dying\u201d.<\/h4>\n<h4><\/h4>\n<h4>In our industry, we are expected to grow, and the emphasis is usually on selling more advertising than you did last year. Regardless of the industry, the 3 ways to grow your business remains true.<\/h4>\n<h4><\/h4>\n<h4>Here are the 3 ways to grow your business:<\/h4>\n<h4><\/h4>\n<p><strong>1)\u00a0\u00a0Sell more of what you are currently selling<\/strong><\/p>\n<p><strong>2)\u00a0\u00a0Increase the price\/rate on what you are currently selling<\/strong><\/p>\n<p><strong>3)\u00a0\u00a0Offer additional products\/services to what you are currently selling<\/strong><\/p>\n<h4><\/h4>\n<h4>If it were only that easy! There are many points, counterpoints, subtitles and bullet points that go behind each of these three statements. But, regardless of how you slice it, everything will fall into one of these three categories.\u00a0Keep in mind, I said 3 ways to GROW business, not increase profits.\u00a0Then, you can add a 4<sup>th<\/sup>\u00a0element which is\u2026 Cut Cost!<\/h4>\n<h4><\/h4>\n<h4>These three points are not only a good lesson for us in the media business, but it\u2019s good information to pass along to the clients and prospects that we call on.\u00a0When you point this out to them, at the right moment, your knowledge of business will be evident.\u00a0It gets them thinking and they will admire you for it.\u00a0You may get some push back from \u201cthat client\u201d, but I have never had anyone come up with something that doesn\u2019t fall under one of these three ways.<\/h4>\n<h4><\/h4>\n<h4>If you come up with one, please\u00a0<a href=\"mailto:rick@wensmedia.com,%20belinda@wensmedia.com\" target=\"_blank\">share it with me<\/a>.\u00a0Knowledge is Power! Like you, I strive to \u201cGet Better Every Day\u201d.<\/h4>\n<h4><\/h4>\n<h4>Happy Training!<\/h4>\n","protected":false},"excerpt":{"rendered":"<p>Everyone is trying to grow their business. Well, almost everyone. Occasionally, we run into that business owner that says, &#8220;I don\u2019t want to get any bigger&#8221;. While they may have legitimate reasons, the old saying still holds true, \u201cIf you aren\u2019t growing, you\u2019re dying\u201d. In our industry, we are expected to grow, and the emphasis [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[22,388,33,183],"class_list":["post-1476","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-advertising","tag-business","tag-media","tag-profits"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Only 3 Ways to GROW a Business - ENS on Sales<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ensmediausa.com\/ens-on-sales\/uncategorized\/only-3-ways-to-grow-a-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Only 3 Ways to GROW a Business - ENS on Sales\" \/>\n<meta property=\"og:description\" content=\"Everyone is trying to grow their business. Well, almost everyone. Occasionally, we run into that business owner that says, &#8220;I don\u2019t want to get any bigger&#8221;. While they may have legitimate reasons, the old saying still holds true, \u201cIf you aren\u2019t growing, you\u2019re dying\u201d. 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