{"id":1705,"date":"2019-10-09T16:08:06","date_gmt":"2019-10-09T16:08:06","guid":{"rendered":"http:\/\/www.wensmedia.com\/ens-on-sales\/?p=1705"},"modified":"2019-10-09T16:08:06","modified_gmt":"2019-10-09T16:08:06","slug":"a-different-route-to-prospecting","status":"publish","type":"post","link":"https:\/\/www.ensmediausa.com\/ens-on-sales\/uncategorized\/a-different-route-to-prospecting\/","title":{"rendered":"A Different Route&#8230; to Prospecting"},"content":{"rendered":"<h4>Prospecting is a never-ending process in sales and it\u2019s the one step, for several reasons, that it often gets moved to the back-burner.<\/h4>\n<h4><\/h4>\n<h4>Here is an easy way to make prospecting part of your daily commute to and from the office&#8230; Simply take a different route!<\/h4>\n<h4><\/h4>\n<h4>If you are like most, the route you take to work is the same, day after day, week after week.\u00a0It\u2019s easy, you know exactly how long it will take, and unless a new business sprouts up, the view is the same.<\/h4>\n<h4><\/h4>\n<h4>Starting this week, dedicate yourself to finding a few different routes to or from work and take these routes once a week now through the end of the year.\u00a0Travel it in both directions. You\u2019ll see things differently.<\/h4>\n<h4><\/h4>\n<h4>On your new journey, you\u2019ll potentially see a variety of things that may land you a new suspect or prospect.\u00a0You\u2019ll see businesses that you may have never heard of before. In addition, you may notice things like Grand-Openings, Going Out of Business signs, Open to the Public on Saturdays, Factory Liquidation, New Store Hours, Special Events, Help Wanted, etc.<\/h4>\n<h4><\/h4>\n<h4>As Robert Frost so eloquently wrote, \u201cTwo\u00a0roads\u00a0diverged in a wood and I &#8211; I took the\u00a0one\u00a0less traveled by, and that has made all the difference\u201d.<\/h4>\n<h4><\/h4>\n<h4>By taking a \u201cdifferent route\u201d to the office, and to your\u00a0prospecting, you may just stumble onto someone who has passion for their business, and it could make all the difference!<\/h4>\n<h4><\/h4>\n<h4>If you\u2019re planning on taking a different direction to achieving success in 2020 and beyond, we would like to visit with you about our revenue-generating programs and services that will brand your stations and your media reps as \u201cTHE\u201d advertising professionals in your market.<\/h4>\n<h4><\/h4>\n<h4><a href=\"mailto:rick@ensmediausa.com\" target=\"_blank\">Contact me<\/a>\u00a0to arrange a time to visit.<\/h4>\n","protected":false},"excerpt":{"rendered":"<p>Prospecting is a never-ending process in sales and it\u2019s the one step, for several reasons, that it often gets moved to the back-burner. Here is an easy way to make prospecting part of your daily commute to and from the office&#8230; Simply take a different route! If you are like most, the route you take [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[388,100,251,84],"class_list":["post-1705","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-business","tag-prospecting","tag-revenue","tag-sales"],"_links":{"self":[{"href":"https:\/\/www.ensmediausa.com\/ens-on-sales\/wp-json\/wp\/v2\/posts\/1705","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ensmediausa.com\/ens-on-sales\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ensmediausa.com\/ens-on-sales\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ensmediausa.com\/ens-on-sales\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ensmediausa.com\/ens-on-sales\/wp-json\/wp\/v2\/comments?post=1705"}],"version-history":[{"count":1,"href":"https:\/\/www.ensmediausa.com\/ens-on-sales\/wp-json\/wp\/v2\/posts\/1705\/revisions"}],"predecessor-version":[{"id":1706,"href":"https:\/\/www.ensmediausa.com\/ens-on-sales\/wp-json\/wp\/v2\/posts\/1705\/revisions\/1706"}],"wp:attachment":[{"href":"https:\/\/www.ensmediausa.com\/ens-on-sales\/wp-json\/wp\/v2\/media?parent=1705"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ensmediausa.com\/ens-on-sales\/wp-json\/wp\/v2\/categories?post=1705"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ensmediausa.com\/ens-on-sales\/wp-json\/wp\/v2\/tags?post=1705"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}