{"id":298,"date":"2007-12-17T19:19:39","date_gmt":"2007-12-17T19:19:39","guid":{"rendered":"http:\/\/www.wensmedia.com\/\/salesarchive\/permalink\/2007\/12\/17\/141939.html"},"modified":"2007-12-17T19:19:39","modified_gmt":"2007-12-17T19:19:39","slug":"selling-by-email","status":"publish","type":"post","link":"https:\/\/www.ensmediausa.com\/ens-on-sales\/uncategorized\/selling-by-email\/","title":{"rendered":"Selling By Email"},"content":{"rendered":"<p><span lang=\"EN-US\" style=\"font-family: Tahoma\"><span style=\"font-size: 12pt; color: black; font-family: Arial\">In this day of multi-tasking and electronic communications, your sales people do not always have the opportunity to make the number of<\/span><span style=\"font-size: 12pt; color: black; font-family: Arial\">face-to-face presentations we would like them to. Often our communication is limited to emails and voice mails.<br \/>\n&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; To check the email and communications skills of potential recruits, I recommend you give each prospective sales person whom you interview, an email assignment.<br \/>\n&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Ask them to send you a short, one page summary, outlining why they would be the best choice to add to your sales staff.<br \/>\n&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The result can be quite revealing&hellip;.both positively and negatively. <br \/>\n&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; It never ceases to amaze me how many errors and typos appear in these &ldquo;pitches!&rdquo;<br \/>\n&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Even though the candidates have lots of time, emails have spelling and grammar check and the candidates recognize this is an important test, the results are often very disappointing.<br \/>\n&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; If their selling points are not well made in this important document, then you&rsquo;ll know what to expect as the new recruit goes about his or her day to day business for you.<br \/>\n&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; This exercise will help you understand how clear and compelling the candidate&rsquo;s communications skills really are, how prompt they are with their follow-up, and what their attention to detail is like.<br \/>\n&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Remember, no one is as good as they look on their resume, and the ability to think on your feet isn&rsquo;t enough to build strong client relationships today.<\/span><\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In this day of multi-tasking and electronic communications, your sales people do not always have the opportunity to make the number offace-to-face presentations we would like them to. Often our communication is limited to emails and voice mails. &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; To check the email and communications skills of potential recruits, I recommend you give each prospective [&hellip;]<\/p>\n","protected":false},"author":35,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_hide_featured_image":false,"_jetpack_featured_image_duplicate_dismissed":0,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-298","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Selling By Email - ENS on Sales<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ensmediausa.com\/ens-on-sales\/uncategorized\/selling-by-email\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Selling By Email - ENS on Sales\" \/>\n<meta property=\"og:description\" content=\"In this day of multi-tasking and electronic communications, your sales people do not always have the opportunity to make the number offace-to-face presentations we would like them to. 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