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ENS Media helps marketers and media to increase their sales at a profit.

ENS on Sales

ENS on Sales is Rick's free weekly tip for Media Reps and Managers.  We provide short, useful advice every week to help guide media reps and managers to become better at what they do.  Many managers tell us they find the tips as useful topics for sales training, and media reps find some of the topics useful as client leave-behinds.  We address topics such as:

  • Time Management
  • Ad Writing and Creativity
  • Creating Strategy
  • Effective Advertising
  • Prospecting
  • Motivation
  • Goal Setting
  • Best Selling Practices
  • And much more

Sign-up to get your free copy in your email every week.  You are also welcome to view our archives on the right.


Current ENS on Sales Issue:

Now What?

Now that the business world, from an advertising standpoint, has slowed to a crawl, the question is, “Now what?” What is there to do? The truth is, not nearly as much as normal, but there are still things you can and should be doing.

Start by planning your day. Nearly all of you are working from home or an uninhabited office. Having a minimum daily plan of what you need and want to accomplish each day will provide the path to get it done.

Here are a few things as media reps you can do to make the most of your days:

  1. Make 5 phone calls each day to your current clients, just to touch base and see how they are doing. 
  2. Make 2 calls each day to prospects, just to touch base and see how they are doing.
  3. Update copy and production. Make sure all copy is updated to meet the times. Emotional branding ads rule the day.
  4. Purge and organize your account list. 
  5. Clean out client files.
  6. Self-Motivation. Watch or listen to at least one motivational audio or video segment each day. 
  7. Self-Education. Spend at least 30 minutes each day making yourself better. 
  8. Brainstorm with teammates (via phone or video). Pick 1 or 2 business categories each day and create ideas to help your clients and prospects now and in the future.

“The best investment you can make is an investment in yourself…

The more you learn, the more you’ll earn.”

                                  – Warren Buffett

Above all, have a daily plan. Hold yourself accountable and check-off each item as you complete them. During this downtime, making and taking the initiative to do the little things that are typically put off will pay big rewards when we get back to our “normal” daily routines!

Stay Safe – Stay Healthy – Stay Strong!

For Media


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Winning in the New Media Economy

Winning in the New Media Economy
This turnkey sales training and advertiser seminar system is proven to persuade advertisers to use more radio in their new media mix.
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Sioux Falls, South Dakota  57108


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