Ever looked at someone else’s proposal… and thought, “Wait… what am I even looking at here?”
And then, imagine you’re the business owner!
Now, take an honest look at your own proposals and presentations.
A lot of proposals, ad schedules, educational pieces, and follow-ups aren’t just unpersuasive… they’re confusing.
They’re filled with:
• Industry jargon
• Missing details
• Vague timelines
• And numbers that don’t clearly connect to results
To us, it all makes sense. We live in it every day. But to a business owner? It’s like trying to read a foreign language. And when something feels unclear… it feels risky.
So, what do people do when something feels risky?
They wait. They stall. They say, “Let me think about it.” Or they buy from someone else. Not because they’re not interested…
But because they’re not confident.
Before you finalize your next presentation or proposal, do a quick gut check:
If someone outside my industry read this…
• Would they understand what they’re getting?
• Would they see how it helps their business?
• Would they feel confident moving forward?
• Am I talking about things they don’t care about?
Clarity builds confidence. And confidence closes deals.
Make it easy to understand… and you’ll make it easier to say yes.
Remember when Tommy Boy finally “got it”? It’s just an example of keeping it simple and understanding what they really want to hear. Check out the short clip here…
https://youtu.be/a5dpBpaFiMo?si=30L82aKyCH2SuJPY
NEVER Stop Learning – Get Better Every Day!
Duane Christensen
Rick Fink
ENS Media
Monthly Archives: June 2026
How To Control Luck in Sales
Ever notice how some people seem to have a horseshoe welded to their hip? Everything just seems to fall their way. Clients love them. Deals appear out of nowhere. The timing’s always perfect.
Meanwhile, others can’t catch a break – no matter how hard they try. Some people are soooooo lucky! Here’s the truth: luck isn’t random. It’s responsive.
Energy Is the Invitation
You can feel it the second some people walk in the room.
They’re irritated, negative, or just plain tired of life. They complain, gossip, or blame everyone else for their problems.
And you can feel the opposite, too. The ones who walk in with a grin, bring good energy, and make everyone’s day a little lighter.
Guess which group opportunity prefers?
Your attitude is either a “Welcome” sign or a “Closed” sign for good things. Energy is contagious – and most people only want to catch the good kind.
Gratitude Is a Magnet
When you focus on what’s working, more things start working. It’s not magic – it’s mindset. Gratitude tunes your brain to notice solutions instead of problems.
The person who’s thankful for every meeting, every renewal, even every tough “no,” gives off a signal that says, “I’m open for business.”
That openness invites chance encounters, referrals, and “lucky breaks” that don’t feel so random anymore.
Hard Work Is the Accelerator
Positive energy and gratitude attract opportunity – but hard work is what lets you catch it.
The universe rewards motion. Every call you make, every idea you bring, every door you walk through increases your odds of “luck.”
Hard work multiplies luck because it puts you in more places, with more people, more often. That’s not coincidence – that’s math.
Thomas Jefferson said it best:
“I’m a great believer in luck, and I find the harder I work, the more I have of it.”
Luck, it turns out, is where preparation meets good energy. You can’t predict it, but you can absolutely control the conditions that make it possible.
Bottom Line
If you want to control luck: Create it.
Bring better energy. Practice gratitude. Work your tail off.