Warning: Failure to understand how to present and execute recruitment advertising could lead to financial injury to you and your clients and cause severe harm (or worse) to your reputation as a media rep.
Many products we purchase come with some sort of a user manual. In addition, when there is potential for injury (or even worse), warning labels are required by law.
Recruitment Advertising should not only come with a user manual but with warning labels as well! Why? Because when recruitment advertising is not executed correctly your clients stand to lose money, and you, stand to lose a client, forever!
While recruitment advertising is a form of “direct response” advertising, it does have a different set of rules that need to be followed to achieve success. Most “direct response” advertising needs to address the who, what, when, where, and what else. With recruitment advertising, you MUST answer the WHY! Why would someone consider working for this company?
Understanding “How” effective recruitment works, then presenting this to your prospects and clients, and ultimately executing it correctly, is key to achieving success.
As states start to eliminate unemployment benefits and we get closer to September when the U.S. Government plans to eliminate the extra unemployment benefit, more of the population will go back to work. As this happens, we need to be prepared to reap the rewards.
If you want your piece of this huge, ongoing, recruitment pie, we have a system that is proven to work.
I learned this system from someone much smarter than I over 20 years ago. Since then, with some fine-tuning, it has generated millions of dollars in ad revenue, and more importantly, helped hundreds and hundreds of business owners and H.R. coordinators successfully recruit qualified job applicants.
This system not only trains your sales team on how to present and sell recruitment advertising, but they’ll learn how to execute it from beginning to end so that it has the best chance of success.
Once your team understands how to present, sell, and execute this system, you’ll reap the rewards, not only in ad revenue for years and years to come but also in your reputation as an advertising professional. Once they know it works and they’re looking to hire, they will simply call you and say, “we need to run that recruitment campaign again!”
Warning: Proceed with Caution – Failure to understand how to present and execute recruitment advertising could lead to financial injury to you and your clients and cause severe harm (or worse) to your reputation as a media rep. Proceed with caution!
If you would like to learn how you can implement this system and how our Return-On-Investment guarantee works, call Rick at (605) 310-2062 or click here to request information.